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Multi-Channel Marketing Drives Custom Big Data Deployments | ClickZ

See on Scoop.it – Corporate Challenge of Big Data Recent research points to clear benefits in building custom big data solutions for multi-channel marketing. See on www.clickz.com

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The Big Failure of Enterprise 2.0 Social Business | Beyond the Cube

See on Scoop.it – Corporate Challenge of Big Data My back to basic recommendations don’t take super human development cycles or an extended period of time to deploy. Focus on what you can control....

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Social Analytics: New Uses of Social Intelligence | SmartData Collective

See on Scoop.it – Corporate Challenge of Big Data Retailers arguably have the largest presence on social media and have successfully used it to build brand recognition by driving traffic to their...

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Social Health Insights Sparking Innovation in Healthcare’s Utilization of...

See on Scoop.it – Corporate Challenge of Big Data As healthcare shifts towards shared risk models, medical home environments requiring heightened patient engagement, social media analytics and...

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Beyond Marketing Clouds — The Age of Machine Learning

See on Scoop.it – Corporate Challenge of Big Data Big data is too big for humans to work with.. [T]hese marketing clouds beg the question of who will help marketers, the frontline of businesses,...

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How To Jump To A Social-Business Model – Forbes

See on Scoop.it – Corporate Challenge of Big Data Business is a warzone: If you stand still, you die. No matter how good your product or service, you’re at the mercy of cause and effect. The market’s...

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Why Your Social Media Metrics Are a Waste of Time

See on Scoop.it – Corporate Challenge of Big Data The intangible benefits of social media are the enemy of actionable metrics. See on blogs.hbr.org

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Healthcare IT: The 4 Pillars Of Technical Innovation

See on Scoop.it – Corporate Challenge of Big Data Four major technology trends, which are becoming more intertwined every day, will dominate the healthcare IT landscape in 2013, according to IDC Health...

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2013 Moxie Trends Native Advertising

See on Scoop.it – Corporate Challenge of Big Data What’s the forecast for digital? Tour the 2013 landscape with Moxie Pulse.   1. Native Advertising2. Remote Possibilities 3. Niche Apps 4. More and...

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How Social Media Changes Buying Behavior – The BrainYard – InformationWeek

See on Scoop.it – Corporate Challenge of Big Data Treating social media as just another marketing channel is a mistake, says CEO of digital agency R2 Integrated. See on www.informationweek.com

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How to Run an Effective Social Media Program

See on Scoop.it – Corporate Challenge of Big Data Which platforms work best? Manage them yourself or delegate? Spend time or money? As social media grows in influence, businesses need to answer these...

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Adobe Digital Marketing Blog | Advanced Campaign Targeting Now for Main Street

See on Scoop.it – Corporate Challenge of Big Data As in all social media mar­ket­ing, deep tar­get­ing capa­bil­i­ties using social graph data is what makes the chan­nel so attrac­tive to mar­keters....

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How HubSpot’s New Social Inbox Supercharges Social Media Monitoring

See on hoimoonmarketing.com Social Inbox brings together the power of your social and email channels. Using Social Inbox to Enhance Your Events Participation Here’s an example of how you can use Social...

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Software firm SAS looks to boost profile with agency hunt | PR & public...

See on Scoop.it – Corporate Challenge of Big Data Read Software firm SAS looks to boost profile with agency hunt on PRWeek, first for PR & public relations news See on www.prweek.com

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Here I am! More smartphone users share geo-location data: survey

See on Scoop.it – Corporate Challenge of Big Data Growing number (about 30 per cent) of smartphone users add geo-location features to their social media updates See on www.theglobeandmail.com

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